According to eTNW, Travelport and Kenya Airways have announced a new merchandising agreement that will see Kenya Airways’ information become available to agents through Travelport’s Rich Content and Branding programme.
Rich Content and Branding enables agents to view detailed airline product information, which is descriptive and visually presented. This will allow agents to upsell Kenya Airways and is available on the latest version of the Travelport Smartpoint agency desktop.
Over a hundred airlines have signed up to participate in Travelport’s Rich Content and Branding since its launch in 2014, including SAA, Comair, kulula.com, Etihad, and British Airways.