Tag your valuables for added peace of mind - The honesty incentive initiative

Taking that long deserved holiday overseas? Worried about how you’re going to keep track of all your personal items? Now you can travel worry-free in the knowledge that your luggage can be tagged and tracked with the unique Reward-If-Found tagging system. And not only does this ingenious system benefit the person who has lost a valuable item, it benefits the person who finds it too.

Reward-If-Found allows you to tag your valuables such as cellular phones, laptops, travel wallets, keys, golf clubs, travel bags and suitcases for added peace of mind. And, if found, the finder stands in line to be rewarded for his or her honesty.

If-Found (Pty) managing director, Steve English, says the Reward-If-Found tags present an honesty incentive for people who find missing valuables. “I strongly believe the majority of people want to do the right thing and return lost items. This product gives them the opportunity to do so and be rewarded in the process,” he says.

The Reward-If-Found tags, have unique codes that are linked to your name, contact details and the relevant item when you register with Reward-If-Found online or via sms.

While tag owners can offer a nominal reward to the finder if they wish, English says people who report missing items can enter into a monthly reward draw and stand a chance to win prizes valued at between R10 000 and R20 000. “They will also go into an end-of-year draw and be in line to win R1-million,” he says.

To date, If-Found has given away a 15” MacBook Pro worth R18 000 and a Marantz surround-sound system with speakers worth R18 500 to two good Samaritans.

 There are three types of tags – iron-on tags (R29.95), sticker tags (R39.95) or stainless steel “keyring” tags (R59,95) – which are both easy to apply. Each single pack incorporates a one-year subscription. 

English says he came up with the idea for tags when he nearly lost a valuable item at an international airport. “I realised that whoever found my valuable wouldn’t have a clue how to return it to me – that’s when the Reward-If-Found concept was born,” he says.

After conducting thorough research, English discovered similar products around the world. “Reward-IF-Found is, however, uniquely South African and I believe it will show that most people in this country have honesty as one of their core values,” he says.

Reward-If-Found products are available at participating Dischem stores nationwide – look out for the packs with a bright orange carrot. For more information, visit www.reward-if-found.co.za or call 0860carrot (227768).