Google ‘Seat View’ tour. The virtual tour will allow passengers travelling between London Heathrow and Addis Ababa to take a closer look at the seat of their choice before their trip. This feature is expected to be helpful to passengers thinking about bidding for an upgrade to Cloud 9 business class through Ethiopian’s Plus Grade programme. (See story here) The tour has integrating pop-up panels to highlight special cabin features and information such as seat specifications, IFE offerings, and Cloud 9 food and beverage menus. The airline also plans on adding their new B787-800 Dreamliner to Google Street View in the coming weeks.