Flying Blue, Air France-KLM’s loyalty programme, is changing as from 1 April 2018 and will offer more simplicity and flexibility in the use of the programme, a clearer reward scale and more choice in the use of miles.
For each euro spent, Ivory, Silver, Gold and Platinum members will receive 4, 6, 7 and 8 miles respectively.
The number of miles earned will no longer depend on the distance flown between origin and destination on flights marketed by Air France, KLM, and HOP!
In addition, customers will be able to earn miles when purchasing additional services such as an a la carte menu onboard an Air France flight, additional baggage allowance, or reserving an economy comfort seat on a KLM flight.
The balance of award miles as of 31 March 2018 will remain unchanged on 1 April 2018.
Go to explorefurther.flyingblue.com to find out more about the new programme.
In related news, KLM has announced that it will offer Facebook Messenger users in Japan, South Korea and South Africa the option of asking questions to service agents via Messenger customer chat on KLM.com. Customers are offered quick and personal service when booking tickets, changing bookings or in case they have baggage-related questions.
The small-scale pilot will be available in Japan, South Korea and South Africa, with agents communicating in Japanese, Korean and English.
Customers can use Messenger customer chat via a ‘chat now’ button that will appear on relevant KLM.com pages when a service agent is available.
The pilot will serve to guide further roll-out of the service in the future.