SAA promotes South African wines


South African Airways has taken the decision to promote locally-produced wine on its flights.

“You will never see non-French wine on board Air France services and it is, similarly, our duty, as the national flag carrier linking all continents to Africa, to showcase the best our country has to offer,” said Sylvain Bosc, SAA General Manager Commercial. “Wine, being an expression of the soil, the climate and of the winemaker’s talent, is closely linked to being South African. It is also a product that our clients like to enjoy, discuss and over which friendships are forged.”

Until recently, SAA was offering French champagne in its business class cabins, but going forward only the best South African Méthode Cap Classiques will be served on board most regional and international flights in business class, as well as in the airline’s lounges.

“South African sparkling wines can hold their own against champagne, are of excellent quality and are produced following the traditional ‘Champagne Method’, hence the name ‘Méthode Classique’,” said Bosc.

Among the MCCs to be served are Graham Beck, Villiera and Kaapse Vonkel.